About us
YUMEX
THE FUTURE IS HERE • SINCE 2025
Redefining men’s elegance through versatile, functional, and stylistically innovative garments.
YUMEX
Our History
Every brand has a story. Ours begins with a clear vision and a simple question: why should modern men still choose between comfort and style?
Founded in Rome in 2025 , YUMEX was born from direct experience in the retail world and a deep understanding of the needs of the contemporary man. No longer a jacket and tie as an imposition, but a new balance between elegance, functionality, and personal identity.
Our approach is based on stretch materials, clean design and tailored comfort , creating a contemporary wardrobe designed for those who live their day with dynamism and style.
CEO and Founder
Christian Yuma
Born in 1996, Christian Yuma has transformed years of experience in the retail world into a concrete entrepreneurial vision. His passion for fashion and clothing, combined with the skills he's developed in store management and teamwork, gave birth to YUMEX.
Thanks to direct contact with customers' needs, Christian understood that a change was necessary: to create a brand that no longer forced people to choose between comfort and elegance .
"This demonstrates that the YUMEX project is heading in the right direction, that of entering the Italian and global markets aggressively and fearlessly."
His desire to learn and grow professionally continues to drive the brand's evolution, which today presents itself as a solid and expanding presence in the Italian men's fashion scene.
Contemporary Elegance
Redefining the codes of formal and smart-casual fashion for the modern man
Functionality
Garments designed to accompany every moment of the day, from work to free time
Quality
Attention to the quality of materials and production responsibility
Accessibility
Affordable quality, advanced aesthetics, zero compromises
YUMEX
Our Creative Process
Creating a garment is a very long and painstaking process. In the fashion world, the final result we see in the shop window is just the last step in a journey of study, observation, fittings, measurements, and patience .
Each of our products is born from the meticulous definition of guidelines and the first shapes on paper, in a process that combines sartorial tradition and technological innovation.
Our logo, created by a team of young graphic designers, is not a simple font but a visual identity that embodies the spirit of an entire generation: solid yet dynamic, elegant yet sporty, futuristic yet firmly rooted .
YUMEX
THE FUTURE IS HERE
YUMEX is building not only a clothing brand, but also a solid network built on vision, concreteness, and strategic alliances. With partnerships such as the one with Sotrade Logistics, we are laying the foundations for tangible expansion in the national and international markets.
Our goal is to become a solid reality with a strong brand identity, an active community, and an omnichannel network that connects e-commerce and physical retail.